The Ballarat Marathon, a prestigious two-day running festival celebrating health and community, we designed a comprehensive branding strategy including logo and publication design. Reflecting the city's historic significance, the logo's sweeping movement illustrates the dynamism of the race, while the gold colour symbolises Ballarat's rich heritage. Our design solutions effectively captured the essence of the event, making it accessible and appealing to both elite and recreational athletes, and successfully promoting the beauty of regional Australia.
Deliverables
Branding
Digital Presentation Design
Publication Design