Design that sits at the core of true brand success.


Design at it's best

Our unique approach ensures awesome ideas flow and come to life whilst keeping our Cairns based client’s end goal in mind.

Our clients and projects range from very big to very small, so there is never a one-size-fits-all approach. We love to work with clients who are looking to question, embrace new ideas, and to get excited about the potential of what could be!


Creating your businesses
first impression

Your logo is a key pillar of your company’s identity, and the process through which it is created and refined is important to your long-term success. We see a lot of competitors who ask a handful of questions before disappearing for a period of time, returning with a logo and an invoice. We prefer to take a more collaborative approach that keeps you involved at every stage.

Understanding Your Business

We feel that your logo should communicate both who and what you are. It should speak to your audience on a subconscious level and make a positive impression upon them.
We begin every logo design project with a client interview, during which we’ll attempt to build an understanding of the tangible and intangible things that make your company and team unique.


Before we draw a single line, we’ll discuss your vision for your company logo with you.
We don’t want to waste your time with logos that don’t fit your vision. By working with you
to set a standard up front, we’ll be able to develop a handful of options that meet
your expectations.

Review & Revise

We’ll present you with a few options that we’ve created based on the information you’ve given us. You’ll have the opportunity to review one chosen concept and provide feedback.


Once we’ve crafted a logo design that you’re happy with, we’ll provide you with all of the digital files you’ll need to put the logo to good use, as well as a release granting you sole ownership of your new company logo. You will also recieve a brand srtyle guide which will help anyone else in the future who needs to use or apply your logo, do it correctly.


Print aint dead.
A symphony of look and function

Our designs must not only look beautiful, but they must also function beautifully. A great design not only entices you to touch, but it must be intuitive and straightforward to understand.

Print Design

Business Cards, Stationery, Letterheads, Envelopes, Stickers, Packaging, Brochures & Flyers, Presentation Folders, Postcards, Loyalty Cards, Booklets, Posters

Signage Design

Shopfront Signage, Banners, Pull-Up Banners, Vehicle Signage, Wayfinding Signage

Digital Design

Website Design, Social Media Artwork, EDM Design, Online Advertisements, Digital Signage Content

We're a little biased, so here is what others are saying.

Leigh at Stoke Design Co is friendly, professional and ethical.  I am so grateful for his expert service and patience as we tossed around different ideas only to come back to his original logo! He is wonderful as a person, as a graphic designer and as a website host!

Esther’s Education Foundation


Let us design your
next project

We’re passionate about design, innovation, brilliant ideas and the execution that brings it all together in one beautiful experience. If you are too, send us a message to get started.